Marketing and Advocacy

Summer reading programs provide great opportunities to raise your library's visibility:

  • Let your community know that the library is a vibrant place, full to the rafters with kids and adults during the summer. Use iREAD's colorful art and graphics in all your marketing materials and efforts to help deliver the message to the whole community.
  • And don't forget some of your most important constituents--elected officials and decision makers. Invite the mayor and city council members, your Illinois legislators, and even your U.S. Senator or Congressperson to visit the library when it's at its best--filled with readers!